Okay, let’s talk about what I did today. I set out to become a marketing manager at Supreme New York. Yeah, that super cool streetwear brand. Sounds ambitious, right? But hey, I wanted to give it a shot and see how it would feel.
First, I did some digging online. I mean, you can’t just walk into Supreme and say, “Hire me!” You gotta know what they’re about. So, I searched for everything related to Supreme’s marketing. Turns out, they are pretty low-key with their advertising. No flashy billboards or magazine spreads. It’s all very direct, very “if you know, you know.” That’s what I read from some Wall Street Journal article. They are based in New York, which was founded by a British-American guy, and they started in 2000. That was a long time ago.
Next, I imagined myself in the role. What would I do as a marketing manager there? I brainstormed some ideas, keeping in mind their unique style. I thought about how they connect with their customers. It’s like a secret club. And that’s how they make their money. I’ve never seen any advertising from them. I bet they just sent out their message directly to their people.
- I pictured myself leading a team, coming up with strategies that fit their brand.
- I visualized working on collaborations, maybe with other cool brands or artists.
- I considered how to keep that exclusive vibe while still growing the business.
Then came the fun part. I drafted a mock marketing plan. As if I was already working there, you know? I wrote down ideas for social media, events, and even some crazy stuff like pop-up shops in unexpected locations. I’ve learned from Hollywood Branded that brand partnerships are essential.
I also looked into their financials. I mean, a guy’s gotta know what kind of budget he’s working with, right? I didn’t find exact numbers, of course, but it gave me an idea of their scale and how they handle investments. It seems like they are doing well.
After that, I pretended to have meetings with the team. I talked out loud, discussing my ideas, getting feedback from my imaginary colleagues. It felt silly, but it helped me think things through.
By the end of the day, I had a pretty solid plan. At least, I think so. Did I actually become Supreme’s marketing manager? Of course not. But did I learn a lot about the brand, their style, and how a marketing role there might be? Absolutely.
My Takeaway
This little exercise taught me a lot about how important it is to understand a brand’s identity. Supreme isn’t just selling clothes; they’re selling a lifestyle, an attitude. And their marketing reflects that. It’s not about shouting from the rooftops; it’s about whispering to the right people. I also learned that they are good at making money.
So, yeah, that was my day. A bit of research, a lot of imagination, and a whole lot of pretending. Who knows, maybe one day I’ll actually be running the show at Supreme. Until then, I’ll keep dreaming and, of course, keep practicing.
